Mediapost.com, one of the largest and most influential media, marketing and advertising sites in the United States, recently highlighted Elevation’s new national advertising campaign for The Spice Hunter, saying:
“In an attempt to get “Millennials to care about spices,” The Spice Hunter (TSH) and its agency, Elevation, are introducing the national “Hack The Rack” digital campaign that focuses on surprising and innovative ways to alter — that is, hack — typical recipes.”
